I was in a pve guild, and a Tank Warrior. I spent about 20 to 50 hours a week depending on how much work i could skip. I guess for one wow is better than reality. But I wanted to beat the damn game or at least get to Hyjal. But I came to the point where getting better gear seemed like it was going to take a month tho get half of the gear i needed to go on to the next dungeon. So what I did.

#1. I quit my guild.
#2. Realized Pve is a waste of time
#3. Started playing pvp, it takes soooo much less time.

pvp is fun, I play just a COUPLE, (about 4)hours per week. I am having trouble justifying $14 a month for as little as I play now, lol. And it is just enough of the former wow experience to keep me satisfied, like nicotene gum or something. You still get cool gear and respect, but it is easier to get and more linear in the path to get it. No more writing huge pages of notes on a pad or keeping a manilla folder for my toon's quest objectives.

Life is much much much better without pve. You have to realize that the designers are genius and deserve to be respected for their ability to create something so addictive out of computer code! You also have to realize that pve is a never ending bullshit battle that you can't win. Kyle from southpark says "I just gotta catch the dragon, i'm about to get it" on Heroin Hero.